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Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage
Written by:
Douglas B. Laney
Narrated by:
Douglas B. Laney
,
Tim Andres Pabon
Unabridged Audiobook
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1
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Release Date
September 15, 2017
Duration
10 hours 16 minutes
Summary
The discipline of infonomics takes you beyond thinking and talking about information as an asset to actually valuing and treating it as one. Infonomics provides the foundation and methods for quantifying information asset value and tactics for using information as your competitive edge to drive growth.
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Infonomics: How to Monetize, Mana...
Douglas B. Laney
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